Privacy Policy
At PRIME CHOICE TRADING, we value and respect the privacy of our users, clients, and suppliers. This Privacy Policy describes how we collect, use, store, protect, and, when applicable, share personal data obtained through the website primechoice-trading.com, in compliance with Law No. 81 of March 26, 2019, on Personal Data Protection, its regulations, and other applicable laws of the Republic of Panama.
Access to and use of the website implies knowledge and acceptance of this Privacy Policy.
Personal data voluntarily provided through our website is used to offer personalized services tailored to users’ needs.
The User also authorizes PRIME CHOICE TRADING to transfer information to third parties involved in the operations or transactions carried out. PRIME CHOICE TRADING guarantees confidentiality and secure processing of information during international transfers.
The User consents to receive phone calls, text messages (SMS), or electronic messages —including mass communications— for the promotion of products and/or services. This authorization may be revoked by providing written notice at least five (5), calendar days in advance to the following email address: info@primechoice-trading.com
I. PERSONAL DATA
For the purposes of this Privacy Policy, personal data means any information relating to a natural person that identifies or makes them identifiable, directly or indirectly, including but not limited to: name, identification number, address, email address, phone number, location data, commercial information, browsing data, or any other data that allows identification of the data subject, in accordance with Law 81 of March 26, 2019.
The data subject is the natural person to whom the personal data being processed relates.
Personal data shall be processed in accordance with the principles of legality, consent, purpose limitation, proportionality, accuracy, security, and confidentiality, as established under Panamanian law.
Through the website, the Company may collect at minimum the following personal data:
- First and last name
- Corporate name (when applicable)
- Email address
- Telephone number
- Business address
- Information required for quotations, purchase orders, or commercial relationships
- Browsing data (cookies, IP address, browser type)
Sensitive personal data is not collected unless expressly required by law.
II. PURPOSE OF DATA PROCESSING
Personal data will be used for the following purposes:
- Responding to inquiries, information requests, and quotations
- Managing commercial and contractual relationships
- Processing purchase orders and import services
- Complying with legal, tax, and customs obligations
- Sending commercial or informational communications (when authorized by the user)
- Improving the website browsing experience
Personal data will not be used for purposes other than those stated without the prior consent of the data subject.
III. LEGAL BASIS FOR DATA PROCESSING
Personal data will be processed based on:
- The data subject’s free, prior, informed, and unequivocal consent
- The execution of a contractual or pre-contractual relationship
- Compliance with legal obligations
IV. DATA RETENTION
Personal data will be retained:
- For as long as necessary to fulfill the purpose for which it was collected
- While a commercial or contractual relationship exists
- For the time periods required by applicable law
Thereafter, the data will be securely deleted or anonymized.
V. CONFIDENTIALITY AND SECURITY
The Company adopts reasonable technical, administrative, and organizational measures to protect personal data against:
- Unauthorized access
- Loss, alteration, or improper disclosure
- Access to personal data is restricted to duly authorized personnel.
VI. DATA TRANSFER OR DISCLOSURE
Personal data may be shared only:
- With suppliers or strategic partners necessary for operations (transport providers, customs agents, technology platforms)
- When required by law or a competent authority
Personal data will never be sold or commercially exploited.
VII. DATA SUBJECT RIGHTS (ARCO RIGHTS)
Personal data protection grants individuals control over their personal information. Accordingly, data subjects have the following rights:
a) Right of Access
Request and obtain information regarding their personal data processed by PRIME CHOICE TRADING, including its origin, purposes, data categories, and recipients.
b) Right of Rectification
Request correction or updating of inaccurate, incomplete, or outdated personal data.
c) Right of Cancellation
Request deletion, removal, or blocking of personal data when:
- The data is no longer necessary for the purpose collected
- Consent has been withdrawn
- Processing does not comply with applicable law
This right does not apply when data retention is required by legal or contractual obligations.
d) Right of Objection
Object to the processing of personal data when there are legitimate reasons related to the data subject’s particular situation or when data is used for unauthorized purposes.
Data subjects may exercise their rights by submitting the corresponding form or contacting us via email at info@primechoice-trading.com or by phone at +507 392-9756 to inquire about the requirements or status of their request.
VIII. TYPES OF PERSONAL DATA PROCESSED
In connection with the use of the website and associated commercial relationships, PRIME CHOICE TRADING may process the following categories of personal data:
a) Identification Data: name, identification number, corporate name, position, or legal representation
b) Contact Data: physical or business address, email address, telephone number
c) Commercial and Contractual Data: information required for quotations, purchase orders, billing, transaction history, and commercial relationship management
d) Browsing and Website Usage Data: IP address, browser type, operating system, access date and time, pages visited, cookies
e) Administrative and Compliance Data: information required for compliance with legal, tax, customs, accounting, and regulatory obligations related to import activities
Sensitive data is not processed unless legally required or expressly consented to by the data subject.
IX. USE OF COOKIES
The website may use cookies and similar technologies to enhance the user experience.
Users may configure their browser to reject or delete cookies without significantly affecting access to the website.
X. LINKS TO THIRD-PARTY WEBSITES
The website may contain links to third-party websites.
The Company is not responsible for their content or privacy practices.
XI. MODIFICATION AND UPDATE OF PERSONAL INFORMATION
Personal data provided by users forms part of a profile record. Users may access and update their information at any time. They may also request updates by contacting info@primechoice-trading.com
The Company recommends keeping personal data updated to ensure personalized services. Users may exercise their legal rights by sending a request to info@primechoice-trading.com
XII. AMENDMENTS TO THE PRIVACY POLICY
The Company reserves the right to modify this Privacy Policy at any time.
Amendments shall become effective upon publication on the website
XIII. APPLICABLE LAW AND JURISDICTION
This Privacy Policy is governed by the laws of the Republic of Panama.
Any dispute shall be submitted to the competent courts of Panama City, unless an alternative dispute resolution mechanism is agreed upon.
XIV. CONTACT
For inquiries regarding these Terms and Conditions,
please contact:
📧 info@primechoice-trading.com
XV. ACCEPTANCE OF THE PRIVACY POLICY
By clicking the checkbox stating “I have read and accept the Privacy Policy,” the User acknowledges having been informed of the processing of their personal data in accordance with Article 18 of the Personal Data Protection Law.
By clicking the checkbox stating “I agree to receive advertising and marketing communications,” the User declares having read this Privacy Policy and grants consent for such processing, in accordance with Article 13 of the Law and Article 12 of its Regulations.